JIN

03 Grow · SEO & Content

Search that keeps working.

A keyword strategy, articles written in Japanese and a site we can restructure ourselves — so search becomes a channel you own.

Start with the report
A laptop showing a Japanese case study page beside a tablet charting a search ranking rising to first place

01Why it works in Japan

Why search works differently here.

Three things decide whether content brings Japanese buyers to you.

  • Buyers research before they reply

    Japanese buyers look a company up thoroughly before they make contact. What they find is your content.

  • Four scripts, one search

    The same word is searched in kanji, hiragana, katakana and romaji. A keyword strategy has to cover all four.

  • Fixes that actually ship

    SEO firms propose fixes and hand them to someone else's developers, where most of them stall. We own the code, so the fix goes live.

02What we do

Strategy, writing and the site itself.

Content and technical SEO from the same team, with no company boundary between the proposal and the change.

  • Strategy & content map

    • Keyword expansion across four scripts
    • Competitor rank analysis
    • Category and URL structure

  • Articles in Japanese

    • Written natively, never translated
    • Length set in the content map, with evidence
    • Rewritten, merged or removed as rankings move

  • Case studies & press room

    • B2B case studies by industry, size and problem
    • B2C customer stories and before-and-afters
    • A press room for your official news

  • Technical SEO we ship

    • Internal links and structured data
    • New page types — comparisons, glossaries, case databases
    • Core Web Vitals and rendering, page by page

03What you get

Delivered ready to run.

What you keep, whether or not you order the next article.

  • Keyword strategy & content mapA document that stays yours
  • Articles, publishedWritten in Japanese, with authors and sources
  • Case studiesReady to circulate in an approval meeting
  • Monthly ranking reportWhat moved, and why
  • Structural fixes, shippedLinks, data and page types

04How it runs

Five steps, each approved before the next.

Each step starts once you approve the last one, and is invoiced only when it is done.

  1. 01

    Research

    Keywords in four scripts, and who ranks for them now.

  2. 02

    Content map

    Categories, URLs and the articles worth writing.

  3. 03

    Write

    Articles written natively in Japanese.

  4. 04

    Publish

    Live with structured data and internal links.

  5. 05

    Monitor & improve

    Rewrite, merge, or change the structure itself.

05Price

What it costs.

Published ranges. Anything that would go above the top of a range is quoted in writing before work starts.

  • SEO strategy & content map$1,500–$4,000
  • SEO articles$100–$500 / article
  • Ranking monitoring & structural improvement$800–$2,000/mo

Which of these you need is decided by the Market Entry Report. Full pricing →

Start with the report

06FAQ

Before you start on search.

Can you translate our English blog?

We write in Japanese rather than translate. Articles are planned from what Japanese buyers actually search, across four scripts, so a translated English article rarely matches the query it needs to answer.

Does our site have to be one you built?

No, but it changes what we can do. On a site we built, we change the structure ourselves — links, data, new page types. On another site we write and advise, and structural changes go through whoever controls the code.

Often run together