03Grow
Bring the right people to a foundation that holds them.
Video, search, social, advertising, events and PR — run in Japanese by the team that built your site, so every campaign lands on something worth arriving at.
Why grow
Grow what you built, and sell from it.
Grow runs on two axes at once. Each one makes the other work harder.
Strengthen
Grow what you built
Fill the site, accounts and listings from Build, so they become bigger, more complete and more trusted.
- Strategic SEO and content
- Case studies and a press room
- LINE and social, run monthly
- Reviews and listings kept current
Strengthen → Sell
- A fuller site makes every ad convert better
- Search traffic starts selling without ads
- More reviews lift conversion on the platforms
Strengthen ← Sell
- Ads bring followers and visitors
- Coverage becomes a trust signal on your site
- Every event becomes content
Sell
Earn from it
Use that foundation to produce revenue and meetings directly.
- Advertising and retargeting
- Influencers
- Trade shows and pop-up stores
- PR, email and partners
The stronger the site, the harder every campaign works — which is why Build comes first.
See BuildWhat we do
Everything that brings Japanese buyers to you.
Six ways to reach and convert buyers in Japan — each run in Japanese, each with its own page.
Video Production
Filmed in Japan, with a Japanese cast and Japanese voices — for ads, social and your site.
- Videos for social, UGC & ads
- Commercials
- Product demos
- Case study & brand films
- Photo shoots
- Japanese casting & voice-over
SEO & Content
Search that keeps bringing buyers in — with or without ad spend.
- Keyword strategy & content map
- SEO articles in Japanese
- Case studies
- Press room
- Ranking & structural fixes
Social & Influencer
The accounts you opened, run every month — and voices beyond your own.
- LINE operation
- Instagram operation
- Short-form video
- Influencers & ambassadors
- Reviews & UGC
Advertising
Paid reach that lands on a site built to convert it.
- Search ads
- Instagram, LINE & TikTok ads
- Video ads
- Retargeting
- Affiliate programmes
Events & On-Site
Where Japanese B2B deals still begin — on the floor, in Japanese.
- Trade shows & EXPO
- Pop-up stores
- Sampling & hands-on sessions
- Follow-up after the event
PR & Sales
Coverage, nurtured leads and partners who sell alongside you.
- Press releases — PR TIMES
- Media outreach
- Email marketing
- Inside sales in Japanese
- Distributors & referrals
In practice
A national tournament forecast to lose money, finishing in profit.
A nationwide Mini 4WD tournament for Japanese manufacturers, hosted at Osaka EXPO 2025 and projected to run at a loss. We took the whole go-to-market stack — the website, the pricing and sponsorship model, the PR materials and the communication plan — as one piece of work rather than four suppliers. The direction of the result changed.
EXPO 2025 Osaka · Go-to-market, end to end
- On-site visitors
- 35,593
- Participants — companies and schools
- 10,000
- Competing teams
- 331
Forecast −¥5MResult +¥8M(+¥13M)
Start with the report
Before we run anything, we find out what will work.
Which of the six, in what order, at what volume — the Market Entry Report decides it, from your market and your current position. Every engagement starts here.
- 1ApplySeven questions, about two minutes. Nothing to pay today.Free
- 2Intake interviewThe hearing sheet follows by email.Free
- 3$500 invoicedOnly after the hearing — deducted from your first invoice if you work with us.
- 4We research and writeWork starts once the invoice is paid.
- 5Report deliveredFour parts, seventeen chapters, sourced throughout.
Required for every engagement
Apply for the report — $500Deducted from your first invoice when you go ahead.
FAQ
Before you grow.
Can we start with Grow before Build?
Only if what a Japanese buyer checks is already in place. Advertising a site that was translated rather than built for Japan spends money on visitors who leave. Whether your foundation holds is one of the first things the Market Entry Report answers.
Do you take a percentage of our ad spend?
No. Media budget goes to Google, Meta, LINE or Yahoo! directly. We charge for running it, never a percentage of it.
Do we need all six?
No. Most companies start with one or two and add more each round, based on what the numbers show. Which to start with is decided by the Market Entry Report; what to add next is decided in Optimize.
Next 04 Optimize
Measure what worked, then add the next thing.
Analysis and improvement each month, and the systems to run Japan from home.
Explore Optimize